Adidas Expands F1 Deal to Audi and Mercedes

The Audi team has officially announced the signing of a multi-year partnership agreement with Adidas, which will take effect from next season. The German brand will become the official supplier of team apparel for the Formula 1 outfit.

As part of the collaboration, Adidas will release an exclusive clothing collection and provide uniforms for the drivers, mechanics, engineers, and the entire team staff. Notably, since 2025 Adidas has also held a similar agreement with Mercedes, which will continue in parallel with this new partnership.

Team Principal Jonathan Wheatley emphasized: “This partnership brings together two iconic symbols on the global stage the four rings and the three stripes. We have taken another important step forward on our journey toward making our Formula 1 debut as Audi F1 Team.”